Clinic Mastery Marketing

Google Ads

Grow Your Clinic with High-Converting Google Ads.

Catch the patient at the moment they decide to do something about it.

Google Ads sit in front of someone who's already searching for a clinic like yours. The hard part isn't getting clicks. It's getting clicks that turn into bookings. That's the part most agencies get wrong, because most agencies haven't sat across from a patient. We have.

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google.com

physiotherapist for shoulder pain near me

Sponsoredyourclinic.com.au

Newcastle Physio · Hands-On Pain Relief

Individualised treatment plans. Back pain, shoulder pain, neck pain. We fix it.

4.9 · 312 reviews

competitor-clinic.com.au

Competitor Physio Clinic

Welcome to our practice. Comprehensive physiotherapy services.

another-physio.com.au

Another Physiotherapy Practice

When patients search, you win the click.

The reason it's not working

Most clinics try Google Ads. Most clinics give up.

Here's why.

Burning budget on broad keywords.

'Physio' isn't a search. It's a word. A real intent search looks like 'physio for shoulder pain near Gosford'. Most agencies haven't done the work to know the difference, so they pay Google for the wrong one.

Sending traffic to a leaky page.

Even great ads die at a bad landing page. If your booking flow takes more than 30 seconds, half your spend is wasted before the patient finishes scrolling.

Reports that don't tell you anything.

Impressions. CTR. CPM. None of them tell you what you actually want to know: how many new patients walked in this month, and what each one cost.

How we work

Four steps. No mystery.

Same process for every clinic, tuned to your specialty and catchment.

  1. Strategy that fits your clinic.

    We look at your appointment mix, your average new patient value, your geographic catchment, and your booking flow. Then we build a campaign around what we find. Not a template.

  2. Always-on optimisation.

    Most agencies dip into your account once a fortnight. Ours never dips out. We built our own AI agent to watch your campaigns around the clock, paired with regular human review. The moment something shifts, we know.

  3. Transparent reporting.

    You see the same dashboards we see. Spend, bookings, cost-per-booking, return on ad spend. Monthly check-ins to walk you through the numbers in plain English.

  4. Industry insider guidance.

    Because we've run clinics, we don't just optimise ads. We tell you when your booking page is the bottleneck, when your front desk is letting leads slip, and when more spend is the wrong answer.

What changes

The outcomes we build toward.

More new patients.

Not more leads. Not more clicks. Patients who walk through the door, with bookings backed up.

An optimised marketing budget.

Less waste. Spend that's pointed at the highest-value searches, not whatever's cheapest.

Brand authority in your area.

Showing up first when your patients search builds trust before the first appointment.

Reduced decision fatigue.

You get the dashboard, the call, and the recommendations. We do the rest.

Pricing

Simple, honest pricing.

No hidden fees. No long contracts. Pay for the work, pay for the spend, get the results.

Google Ads

Monthly management

$525/mo

+ GST + 15% of ad spend

One-off setup

$795

+ GST

What's in the setup

  • Strategy session
  • A clear, defined Google Ads marketing strategy
  • Conversion tracking installed
  • Keyword research
  • Full campaign build
  • Everything wired up and working before launch

Ongoing, every week

  • In your account every 24 to 48 hours
  • Measuring, refining, optimising
  • Constant split testing. Always trying to beat our best ad.
  • Monthly reporting in plain English
  • Pete in the account, not a junior or overseas VA

Minimum recommended ad budget: $500/month.

Get my free Google Ads audit

What clinic owners say about our Google Ads work

Real results, in their own words.

We've been working with Peter Flynn for our Google Ads, and having worked with other Google Ads people before, Peter is head and shoulders above in terms of communication and attention to detail. His monthly video summaries analysing our ads, and detailing what he's doing to constantly optimise them. Highly recommend.
Sore No More
Clinic team
Google review
I've worked with other Google Ads managers in the past, and what sets Peter apart is his communication, constantly keeping us in the loop with how our ads are going, and showing us what he's doing to constantly optimise them.
Robert Want
Clinic owner
Google review
We've worked with Pete in the digital promotions portion of the business. He has been unreal, excellent fast results, easy to deal with and great fella!
Brenton Hurst
Clinic owner
Google review

Common questions

The questions clinic owners ask us.

How fast will I see results?

Typically, most clinics start seeing results inside the first four to six weeks. We're not promising overnight miracles. Anyone who does is lying. We are promising that your campaign will be live, optimised, and bringing in genuine new patient bookings within that window.

I'm already running ads. Can I keep them?

It depends. Sometimes it makes sense to replace them all and start clean. Sometimes we'll keep one or two of your current ads and run them as a control while we test new creative against them. Either way, we're always split testing. Always trying to beat our current best ad. That's how the numbers compound over the months you work with us.

What's a realistic monthly ad budget?

The minimum we'd recommend is $500/month in ad spend. Above that, it depends on the scale of your clinic and how many new patients you're trying to generate each month. We'll talk through what's right for your situation in your strategy session.

Do you lock me in?

No. We have a 30-day notice period and that's it. We don't believe in 12-month contracts. Clinics work with us because they see value, they get results, and they enjoy working with healthcare professionals who actually understand them. Not because they're trapped. If we're not earning our keep, we don't deserve to keep your business.

Why are you better than a generic marketing agency?

Generic agencies sell ads to every industry: healthcare, real estate, e-commerce, tradies. We only work with healthcare clinics, because we are healthcare clinic owners. We've sat across from patients. We know your margins aren't infinite. We know that every dollar of ad spend has to make the needle move, because we've felt what it costs you when it doesn't. Our promise is simple: we'll spend every dollar of your ad budget as if it was our own. Because we understand what it means to a healthcare clinic owner when it isn't.

Will Pete actually run my ads, or a junior?

Pete will be running your ads. You won't be outsourced to a junior or an overseas VA. The same person you applied to work with is the person managing your account day-to-day.

Ready when you are

We'll find the leak before we ask you to spend more.

Tell us about your clinic. We'll look at your current campaigns or your starting point, and tell you exactly what we'd do first. No pitch deck. No long pitch.

Apply NowGet my free Google Ads audit